{"id":190,"date":"2016-09-18T10:13:37","date_gmt":"2016-09-18T10:13:37","guid":{"rendered":"http:\/\/werkstatt.fuelthemes.net\/werkstatt-agency-simple\/?page_id=190"},"modified":"2023-03-09T02:52:26","modified_gmt":"2023-03-09T02:52:26","slug":"about-us-agency","status":"publish","type":"page","link":"https:\/\/soniaeno.xyz\/?page_id=190","title":{"rendered":"About Me"},"content":{"rendered":"[vc_row thb_divider_position=”bottom” el_class=”align-center” css=”.vc_custom_1666230505324{padding-top: 180px !important;padding-bottom: 20px !important;}”][vc_column offset=”vc_col-lg-7 vc_col-md-9″]\t
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Hi! I'm Sonia!<\/div><\/h1>\t\t<\/div>\n\t[\/vc_column][\/vc_row][vc_row thb_divider_position=”bottom” el_class=”align-center” css=”.vc_custom_1666227799217{padding-top: 80px !important;padding-bottom: 30px !important;}”][vc_column width=”1\/2″ offset=”vc_col-lg-7 vc_col-md-9″][vc_row_inner][vc_column_inner width=”1\/2″]\t\t\t\t\t
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Logical. Empathetic. Human.<\/h4>\n

If I were asked to describe myself in three words, the above words would be my top pick.<\/p>\n

I am a Product Designer who is totally in love with design as a whole and is passionate about providing meaningful experiences, through empathy and analytical thinking.<\/p>\n

However, before I got immersed in the wonderful world of product design, would you believe I started out as an architect?<\/p>\n

I believe that good design can save the world. As a matter of fact, I am of the opinion that everything in life is designed. How well it is done, is what determines the outcome and results we experience.<\/p>\n

Presently, I work with an amazing team, helping to design products and human experiences that make both their lives, and those of their clients better. The good part is, I can do that for you too.<\/p>\n

I care deeply about art, technology, books and equality of all humans. When I\u2019m not designing or writing, you can find me being a pretend chef or drowning in the YouTube rabbit-hole.[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row thb_full_width=”true” thb_divider_position=”bottom” css=”.vc_custom_1474302700327{padding-top: 10vh !important;padding-bottom: 10vh !important;background-color: #fafafa !important;}” el_class=”align-center”][vc_column offset=”vc_col-lg-7 vc_col-md-9″][vc_empty_space]\t

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Intelligence having fun! It is solving problems through creativity and making thoughts visual<\/p>\n<\/blockquote>\n\t\t\t\t\t\t\t\t

\n\t\t\t\tA Combination of Saul Bass, Albert Einstein and I \ud83d\ude09<\/cite>\n\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t
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Simplicity is not the absence of clutter, that\u2019s a consequence of simplicity. Simplicity is somehow essentially describing the purpose and place of an object and product<\/p>\n<\/blockquote>\n\t\t\t\t\t\t\t\t

\n\t\t\t\tJonathan Ive<\/cite>\n\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t
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The details make the design<\/p>\n<\/blockquote>\n\t\t\t\t\t\t\t\t

\n\t\t\t\tCharles Eames<\/cite>\n\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<\/div>\n\t[\/vc_column][\/vc_row][vc_row disable_element=”yes” thb_divider_position=”bottom” el_class=”align-center”][vc_column width=”1\/2″ offset=”vc_col-lg-10 vc_col-md-12″]\t\t\t\t\t
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\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\"\"\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t[\/vc_column][\/vc_row][vc_row thb_divider_position=”bottom” el_class=”align-center” css=”.vc_custom_1476803630256{padding-top: 4% !important;padding-bottom: 2% !important;}”][vc_column offset=”vc_col-lg-7 vc_col-md-9″][vc_single_image image=”458″ img_size=”full” alignment=”center”][vc_empty_space][vc_column_text]\n

<\/h4>\n

Design Philosophy<\/h4>\n

Great design is more than just good aesthetics. It is the way we use objects. An iPad or an Eames chair are beautiful in themselves but you can’t truly appreciate their design until you start using them. It’s only then that you experience all the subtle touches, all the things, visible and invisible that make the design great.<\/p>\n

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I strongly agree with Dieter Rams philosophy of making a product useful, above all else. When this is achieved through empathy focus, form and function become one.<\/p>\n

These reflect in every design endeavour I engage in;<\/p>\n<\/div>\n[\/vc_column_text][vc_row_inner][vc_column_inner width=”1\/2″][vc_column_text]Design & Craft<\/strong><\/span><\/p>\n

Product Design
\nWebsite Design
\nUser Experience Design
\nUser Interface Design<\/p>\n[\/vc_column_text][\/vc_column_inner][vc_column_inner width=”1\/2″][vc_column_text]Strategy<\/strong><\/span><\/p>\n

Research
\nCompetitor Analysis
\nUser Testing
\nProduction Planning
\nBrainstorming<\/p>\n[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][vc_column][\/vc_column][\/vc_row][vc_row disable_element=”yes” thb_divider_position=”bottom” el_class=”align-center” css=”.vc_custom_1666228743224{padding-top: 4% !important;padding-bottom: 2% !important;}”][vc_column offset=”vc_col-lg-7 vc_col-md-9″][vc_column_text]\n

Services<\/h4>\n

It was a big, round room with a high arched roof, and the walls and ceiling and floor were covered with large emeralds set closely together.<\/strong><\/h4>\n

In a word, the whale was seized and sold, and his Grace the Duke of Wellington received the money. Thinking that viewed in some particular lights, the case might by a bare possibility in some small degree be deemed, under the circumstances, a rather hard one, an honest clergyman of the town addressed a note to his Grace.[\/vc_column_text][vc_row_inner][vc_column_inner width=”1\/4″][vc_column_text]Design & Craft<\/strong><\/span><\/p>\n

Graphic Design
\nPhotography
\nInteraction
\nDesign
\nArt Direction
\nIllustration<\/p>\n[\/vc_column_text][\/vc_column_inner][vc_column_inner width=”1\/4″][vc_column_text]Development<\/strong><\/span><\/p>\n

HTML 5 Canvas
\nCSS 3D Transforms
\nFront-End Framework
\nNative Applications
\nFoundation<\/p>\n[\/vc_column_text][\/vc_column_inner][vc_column_inner width=”1\/4″][vc_column_text]Branding<\/strong><\/span><\/p>\n

Visual Design
\nBrand Strategy
\nProcess & Exploration
\nCopywriting Print<\/p>\n[\/vc_column_text][\/vc_column_inner][vc_column_inner width=”1\/4″][vc_column_text]Strategy<\/strong><\/span><\/p>\n

Research
\nOpportunity Analysis
\nBranding Discovery
\nProduction Planning
\nBrainstorming<\/p>\n[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row thb_full_width=”true” thb_divider_position=”bottom” css=”.vc_custom_1666234412801{padding-top: 80px !important;padding-bottom: 80px !important;background-color: #fafafa !important;}” el_class=”align-center”][vc_column offset=”vc_col-lg-7 vc_col-md-9″][vc_column_text el_class=”text-center” css=”.vc_custom_1666232836612{padding-top: 0px !important;padding-right: 10% !important;padding-bottom: 0px !important;padding-left: 10% !important;}”]\n

I also write a monthly newsletter about life and design<\/h2>\n

You could check it out.[\/vc_column_text][vc_btn title=”Subscribe here” style=”custom” custom_background=”#af0532″ custom_text=”#ffffff” align=”center” css_animation=”fadeInDown” link=”url:https%3A%2F%2Fsoniaeno.substack.com%2F|target:_blank”][\/vc_column][\/vc_row][vc_row disable_element=”yes” thb_divider_position=”bottom” el_class=”align-center” css=”.vc_custom_1666234371679{padding-top: 80px !important;padding-bottom: 30px !important;}”][vc_column offset=”vc_col-lg-7 vc_col-md-9″][vc_column_text]\n

More ..<\/h4>\n[\/vc_column_text][vc_tta_tabs style=”modern” spacing=”3″ gap=”1″ active_section=”1″][vc_tta_section title=”One Liners” tab_id=”1666231571682-970bb716-e542″][vc_empty_space height=”20px”][vc_column_text]\n

Things I believe to be true about design<\/strong><\/span><\/p>\n

Balance is key
\nDetails are important
\nDesign should be timeless<\/p>\n[\/vc_column_text][vc_empty_space height=”20px”][\/vc_tta_section][vc_tta_section title=”Favorite books” tab_id=”1666231388430-43b24f89-bab5″][vc_row_inner][vc_column_inner][vc_empty_space height=”20px”][vc_column_text]\n

Favourite books of all time<\/strong><\/span><\/p>\n

The Alchemist by Paul Coelho
\nSteal like an artist by Austin Kleon
\nThe subtle art of not giving a f*ck by Mark Manson
\nThe Children of Virtue and Vengeance by Tomi Adeyemi<\/p>\n[\/vc_column_text][vc_empty_space height=”20px”][\/vc_column_inner][\/vc_row_inner][\/vc_tta_section][\/vc_tta_tabs][\/vc_column][\/vc_row][vc_row disable_element=”yes” thb_divider_position=”bottom” el_class=”align-center”][vc_column offset=”vc_col-lg-7 vc_col-md-9″][vc_column_text]\n

Our Team<\/h4>\n

It was shaped like a chair and sparkled with gems, as did everything else. In the center of the chair was an enormous Head, without a body to support it or any arms or legs whatever.[\/vc_column_text][\/vc_column][\/vc_row][vc_row disable_element=”yes” thb_divider_position=”bottom” el_class=”align-center” css=”.vc_custom_1666227999506{padding-bottom: 3% !important;}”][vc_column offset=”vc_col-lg-10 vc_col-md-12″]\t

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Patricia Susanne<\/h6>\n\t\t\t\t

Founder<\/p>\n\t\t\t\t\t\t\t\t

<\/i><\/a> <\/i><\/a><\/p>\n<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t

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Holden Hoffington<\/h6>\n\t\t\t\t

Founder<\/p>\n\t\t\t\t\t\t\t\t

<\/i><\/a> <\/i><\/a><\/p>\n<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t

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Ceccilla Pinto<\/h6>\n\t\t\t\t

Creative Director<\/p>\n\t\t\t\t\t\t\t\t

<\/i><\/a> <\/i><\/a><\/p>\n<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t

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Can Bonomo<\/h6>\n\t\t\t\t

Development Director<\/p>\n\t\t\t\t\t\t\t\t

<\/i><\/a> <\/i><\/a><\/p>\n<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t

\n\t\t\"\"\t\t\t\t\t
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Kimmy Gulotta<\/h6>\n\t\t\t\t

Senior Designer<\/p>\n\t\t\t\t\t\t\t\t

<\/i><\/a> <\/i><\/a><\/p>\n<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t

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Jason Hu<\/h6>\n\t\t\t\t

Senior Developer<\/p>\n\t\t\t\t\t\t\t\t

<\/i><\/a> <\/i><\/a><\/p>\n<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t

\n\t\t\n\t\t\t<\/g><\/svg>\t\t<\/a>\n\t<\/div>\n\t\t\t<\/div>\n\t<\/div>\n\t[\/vc_column][\/vc_row][vc_row disable_element=”yes” thb_divider_position=”bottom” el_class=”align-center”][vc_column offset=”vc_col-lg-7 vc_col-md-9″][vc_column_text]\n

Offices<\/h4>\n

It was shaped like a chair and sparkled with gems, as did everything else. In the center of the chair was an enormous Head, without a body to support it or any arms or legs whatever.[\/vc_column_text][\/vc_column][\/vc_row][vc_row disable_element=”yes” thb_divider_position=”bottom” el_class=”align-center” css=”.vc_custom_1666226560879{padding-bottom: 3% !important;}”][vc_column offset=”vc_col-lg-5 vc_col-md-6″ el_class=”text-center”]\t

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London<\/h2>\n

Her Majesty the Queen, Buckingham Palace, London
\n+1 079 385 4690 london@werkstatt.com[\/vc_column_text]\tGet Directions<\/span><\/a>\n\n\t[vc_empty_space height=”30px”][\/vc_column][vc_column offset=”vc_col-lg-5 vc_col-md-6″ el_class=”text-center”]\t

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Paris<\/h2>\n

Her Majesty the Queen, Buckingham Palace, London
\n+1 079 385 4690 paris@werkstatt.com[\/vc_column_text]\tGet Directions<\/span><\/a>\n\n\t[vc_empty_space height=”30px”][\/vc_column][\/vc_row][vc_row disable_element=”yes” thb_divider_position=”bottom” el_class=”align-center”][vc_column offset=”vc_col-lg-7 vc_col-md-9″][vc_column_text]\n

Clients<\/h4>\n

It was shaped like a chair and sparkled with gems, as did everything else. In the center of the chair was an enormous Head, without a body to support it or any arms or legs whatever.[\/vc_column_text][\/vc_column][\/vc_row][vc_row disable_element=”yes” thb_divider_position=”bottom” el_class=”align-center” css=”.vc_custom_1666228035981{padding-bottom: 7% !important;}”][vc_column offset=”vc_col-lg-10 vc_col-md-12″]\t

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[vc_row thb_divider_position=”bottom” el_class=”align-center” css=”.vc_custom_1666230505324{padding-top: 180px !important;padding-bottom: 20px !important;}”][vc_column offset=”vc_col-lg-7 vc_col-md-9″][\/vc_column][\/vc_row][vc_row thb_divider_position=”bottom” el_class=”align-center” css=”.vc_custom_1666227799217{padding-top: 80px !important;padding-bottom: 30px !important;}”][vc_column width=”1\/2″ offset=”vc_col-lg-7 vc_col-md-9″][vc_row_inner][vc_column_inner width=”1\/2″][\/vc_column_inner][vc_column_inner width=”1\/2″][vc_column_text] Logical. Empathetic. Human. If I were asked to describe myself in three words, the above words would be my top pick. I am a Product Designer who is totally in love with design…<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"om_disable_all_campaigns":false},"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/soniaeno.xyz\/index.php?rest_route=\/wp\/v2\/pages\/190"}],"collection":[{"href":"https:\/\/soniaeno.xyz\/index.php?rest_route=\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/soniaeno.xyz\/index.php?rest_route=\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/soniaeno.xyz\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/soniaeno.xyz\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=190"}],"version-history":[{"count":15,"href":"https:\/\/soniaeno.xyz\/index.php?rest_route=\/wp\/v2\/pages\/190\/revisions"}],"predecessor-version":[{"id":610,"href":"https:\/\/soniaeno.xyz\/index.php?rest_route=\/wp\/v2\/pages\/190\/revisions\/610"}],"wp:attachment":[{"href":"https:\/\/soniaeno.xyz\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=190"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}